Workflow
Nova brings a lot of experience in health tech, but this was a sub-sector of health tech that we hadn’t had any significant experience with. Therefore we engaged with our experts to get us up to speed over the course of a remote design workshop.
Prototype
One of the keys to product development is getting something testable into the hands of users early-on. So we were able to build a prototype with some of our early thinking. An iteration on our problem became:
Would travel nurses prefer to find a job by location, or would they prefer to find it by having more detailed information about compensation upfront?
Maze testing
Even though compensation was the most important factor in the survey, location was the starting point for understanding the complete compensation picture when we analyzed responses with heat map data.
In the image you can see that only 2 of our participants engaged with the detailed job listings below the map, in order to find an infusion job.
Maze testing
Even though compensation was the most important factor in the survey, location was the starting point for understanding the complete compensation picture when we analyzed responses with heat map data.
In the image you can see that only 2 of our participants engaged with the detailed job listings below the map, in order to find an infusion job.